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Most Hashtagged Sporting Arenas

Players come and go, but sports stadiums and arenas are there to last. The headlines may be hogged by today’s modern athletes, but where would they be without their platform to showcase their ability? Ticket-Compare.com is shining a light on the most celebrated sports stadiums in the UK in the digital age by revealing those which are most talked about on on social media.
We have reviewed over 100 stadiums and arenas from all major competitive professional sports including football, cricket, rugby, and athletics to produce an accurate analysis of the top performers according to how many hashtags they have received by real users on Instagram.

The results proved that stadium capacity and media buzz surroundings popular sports teams isn’t always on par with social engagement from the fanbase.
We uncovered some interesting data from behind the scenes, which includes:

  • Old Trafford (1) has received over 400,000 hashtags, making it the most talked about sports stadium of all time, ahead of Anfield (2), Stamford Bridge (3) and The Emirates Stadium (6).
  • Chelsea FC stadium – Stamford Bridge has been tagged approximately twice the amount of arch rival Arsenal stadium, The Emirates – with the gap being close to 100,000 users hashtags.
  • There’s a huge contrast in the derby’s: Manchester United’s ground is six times more popular on social media that neighbouring stadium The Etihad; Arsenal’s hashtags are double that of nemesis Tottenham’s stadium.

On to the results in full

Table one illustrates the overall rankings for sports stadiums by the number of hashtags received, placing the top 20 as of January 2017.

Most Hashtagged Sports Stadiums in UK

SizeArenaCapacityLocationTeamSportHashtags
3Old Trafford75,731ManchesterManchester United F.C.football, Rugby League424767
10Anfield54,074LiverpoolLiverpool F.C.Football374054
16Stamford Bridge41841LondonChelsea F.C.Football221372
11St James' Park52404Newcastle upon TyneNewcastle United F.C.football144988
1Wembley Stadium90,000LondonEngland national football teamFootball, Rugby League, Rugby Union, American Football144292
6Emirates Stadium60432LondonArsenal F.C.football111309
8Olympic Stadium60000LondonWest Ham United F.C.Athletics, rugby league, rugby union, football93507
9Etihad Stadium55,097ManchesterManchester City F.C.2002 Commonwealth Games, Football68626
20White Hart Lane36257LondonTottenham Hotspur F.C.football48020
15Villa Park42573BirminghamAston Villa F.C.football34301
96Centre Court15000LondonThe Championships, Wimbledontennis29846
21Upton Park35016LondonTo Be Demolished in late 2016football25628
14Stadium of Light49000SunderlandSunderland A.F.C.football22632
7Celtic Park60,411GlasgowCeltic F.C.football19123
58The Oval23500LondonSurrey County Cricket Clubcricket16518
17Goodison Park40394LiverpoolEverton F.C.football16114
19Elland Road37,890LeedsLeeds United A.F.C.football14606
2Twickenham Stadium82,000LondonEngland national rugby union teamrugby union13543
47Craven Cottage25700LondonFulham F.C.football12280
12Hampden Park51,866GlasgowScotland national football team, Queen's Park F.C.football11622
28King Power Stadium32500LeicesterLeicester City F.C.football11141
67Liberty Stadium20532SwanseaSwansea City F.C., Ospreysfootball, rugby union7912
65Vicarage Road21977WatfordWatford F.C.football7802
27Ricoh Arena32609CoventryCoventry City F.C., Wasps RFCRugby Union, Football7629
4Principality Stadium74,500CardiffWales national rugby union teamfootball, rugby union, rugby league7597
45Selhurst Park26309LondonCrystal Palace F.C.football7486
69Fratton Park20224PortsmouthPortsmouth F.C.football6586
43Carrow Road27033NorwichNorwich City F.C.football6271
23Pride Park Stadium33597DerbyDerby County F.C.football6212
44Ashton Gate27000BristolBristol City F.C., Bristol Rugbyfootball, rugby union5471
33City Ground30602NottinghamNottingham Forest F.C.football4425
48KC Stadium25404Kingston upon HullHull F.C., Hull City A.F.C.,Rugby League, Football4347
40Lord's Cricket Ground28000LondonMarylebone Cricket Club, Middlesex County Cricket ClubCricket3629
24Cardiff City Stadium33280CardiffCardiff City F.C.football3370
66Meadow Lane21388NottinghamNotts County F.C., Nottingham R.F.C.football, rugby union3226
68Easter Road20,421[14]EdinburghHibernian F.C.football2918
13Ibrox Stadium50,817GlasgowRangers F.C.Football2804
26Bramall Lane32609SheffieldSheffield United F.C.football2789
35Portman Road30311IpswichIpswich Town F.C.football2704
5Murrayfield Stadium67144EdinburghScotland national rugby union teamrugby union2389
39The Hawthorns28,003[11]West BromwichWest Bromwich Albion F.C.football2341
34Stadium mk30500Milton KeynesMilton Keynes Dons F.C.Football2267
49DW Stadium25138WiganWigan Warriors, Wigan Athletic F.C.Rugby League, Football2236
31Ewood Park31367BlackburnBlackburn Rovers F.C.Football2205
22Riverside Stadium34742MiddlesbroughMiddlesbrough F.C.football2160
50Valley Parade25136BradfordBradford City A.F.C.football2023
57Welford Road Stadium24000LeicesterLeicester Tigersrugby union1976
32Amex Stadium30750BrightonBrighton & Hove Albion F.C.football1792
25St Mary's Stadium32689SouthamptonSouthampton F.C.Football1738
37Macron Stadium28723BoltonBolton Wanderers F.C.Football1684

Old Trafford, the third biggest stadium in the UK, has the most social mentions on Instagram with a total of 424,767; that’s double the amount of tags for Stamford Bridge (221,372) and triple the number of tags allocated to St James’ Park (144,988) and quadruple the total of The Emirates (111.309), despite the huge social media push the Arsenal team have focused on in recent years. Lagging behind is White Hart Lane, with almost ten times fewer hashtags than The Red Devils (48,020) – it seems the Gunners have pipped their rivals in the standings yet again!

Outside of football, it comes as no shock that Wembley Stadium is leading the charge with the most social hashtags with 144,292; the 90,000 capacity building is considered the flagship arena for sports and entertainment after all. Closely following is The Olympic Stadium (93,507), possibly owing to the hosting of the Olympic Games. The question is: will engagement rates remain high now that the West Ham football club has claimed ownership? Centre Court, always a favourite with patriotic Brits, has a mere 15,000 capacity but has racked up 29,846 social tags, quite a feat for tennis’s iconic landmark.

Most Hashtagged Football Stadiums in UK

SizeArenaCapacityLocationTeamHashtags
3Old Trafford75,731ManchesterManchester United F.C.424767
10Anfield54,074LiverpoolLiverpool F.C.374054
16Stamford Bridge41841LondonChelsea F.C.221372
11St James' Park52404Newcastle upon TyneNewcastle United F.C.144988
6Emirates Stadium60432LondonArsenal F.C.111309
9Etihad Stadium55,097ManchesterManchester City F.C.68626
20White Hart Lane36257LondonTottenham Hotspur F.C.48020
15Villa Park42573BirminghamAston Villa F.C.34301
21Upton Park35016LondonPreviously West Ham25628
14Stadium of Light49000SunderlandSunderland A.F.C.22632
7Celtic Park60,411GlasgowCeltic F.C.19123
17Goodison Park40394LiverpoolEverton F.C.16114
19Elland Road37,890LeedsLeeds United A.F.C.14606
47Craven Cottage25700LondonFulham F.C.12280
12Hampden Park51,866GlasgowScotland national football team, Queen's Park F.C.11622
28King Power Stadium32500LeicesterLeicester City F.C.11141
67Liberty Stadium20532SwanseaSwansea City F.C., Ospreys7912
65Vicarage Road21977WatfordWatford F.C.7802
27Ricoh Arena32609CoventryCoventry City F.C., Wasps RFC7629
45Selhurst Park26309LondonCrystal Palace F.C.7486
69Fratton Park20224PortsmouthPortsmouth F.C.6586
43Carrow Road27033NorwichNorwich City F.C.6271
23Pride Park Stadium33597DerbyDerby County F.C.6212
44Ashton Gate27000BristolBristol City F.C., Bristol Rugby5471
33City Ground30602NottinghamNottingham Forest F.C.4425
48KC Stadium25404Kingston upon HullHull F.C., Hull City A.F.C.,4347
40Lord's Cricket Ground28000LondonMarylebone Cricket Club, Middlesex County Cricket Club3629
24Cardiff City Stadium33280CardiffCardiff City F.C.3370
66Meadow Lane21388NottinghamNotts County F.C., Nottingham R.F.C.3226
68Easter Road20,421[14]EdinburghHibernian F.C.2918
13Ibrox Stadium50,817GlasgowRangers F.C.2804
26Bramall Lane32609SheffieldSheffield United F.C.2789
35Portman Road30311IpswichIpswich Town F.C.2704
5Murrayfield Stadium67144EdinburghScotland national rugby union team2389
39The Hawthorns28,003[11]West BromwichWest Bromwich Albion F.C.2341
34Stadium mk30500Milton KeynesMilton Keynes Dons F.C.2267
49DW Stadium25138WiganWigan Warriors, Wigan Athletic F.C.2236
31Ewood Park31367BlackburnBlackburn Rovers F.C.2205
22Riverside Stadium34742MiddlesbroughMiddlesbrough F.C.2160
50Valley Parade25136BradfordBradford City A.F.C.2023
57Welford Road Stadium24000LeicesterLeicester Tigers1976
32Amex Stadium30750BrightonBrighton & Hove Albion F.C.1792
25St Mary's Stadium32689SouthamptonSouthampton F.C.1738
37Macron Stadium28723BoltonBolton Wanderers F.C.1684
56Madejski Stadium24161ReadingReading F.C., London Irish1533

It’s been a while since Newcastle fans had something to cheer about, yet spirits must be high at St James’ for the social media hashtags are coming thick and fast; the UK’s eleventh largest stadium is in fourth place with 144,988 tags, behind the stadiums of usual suspects Manchester United, Liverpool, and Chelsea. Interestingly, the battle of Scotland’s stadiums goes to Celtic Park (19,123) which has amassed almost double the number of hashtags of Scotland’s national arena, Hampden Park (11,622); Rangers are nowhere to be seen on the list!

Most Hashtagged London Sports Stadiums

SizeArenaCapacityLocationTeamHashtags
16Stamford Bridge41841LondonChelsea F.C.221372
1Wembley Stadium90,000LondonEngland national football team144292
6Emirates Stadium60432LondonArsenal F.C.111309
8Olympic Stadium60000LondonWest Ham United F.C.93507
20White Hart Lane36257LondonTottenham Hotspur F.C.48020
96Centre Court15000LondonThe Championships, Wimbledon29847
21Upton Park35016LondonTo Be Demolished in late 201625628
58The Oval23500LondonSurrey County Cricket Club16518
2Twickenham Stadium82,000LondonEngland national rugby union team13543
47Craven Cottage25700LondonFulham F.C.12280
45Selhurst Park26309LondonCrystal Palace F.C.7486
77Loftus Road18200LondonQueens Park Rangers F.C.7396
109Griffin Park12763LondonBrentford F.C.6085

A culmination of major sporting events is helping arenas Wembley and Olympic Stadiums dominate amongst top flight football complexes in London. Although size doesn’t count for everything, as Stamford Bridge is still way ahead with 221,372 hashtags, double the amount of the closest competitor. Honorary mentions go out to The Oval (16,518) and Twickenham (13,543) for keeping up with the mainstream attractions.

Most Hashtagged Non-London Sports Stadiums

SizeArenaCapacityLocationTeamHashtags
3Old Trafford75,731ManchesterManchester United F.C.424767
10Anfield54,074LiverpoolLiverpool F.C.374054
11St James' Park52404Newcastle upon TyneNewcastle United F.C.144988
9Etihad Stadium55,097ManchesterManchester City F.C.68626
15Villa Park42573BirminghamAston Villa F.C.34301
14Stadium of Light49000SunderlandSunderland A.F.C.22632
7Celtic Park60,411GlasgowCeltic F.C.19123
17Goodison Park40394LiverpoolEverton F.C.16114
19Elland Road37,890LeedsLeeds United A.F.C.14606
12Hampden Park51,866GlasgowScotland national football team, Queen's Park F.C.11622
28King Power Stadium32500LeicesterLeicester City F.C.11141
67Liberty Stadium20532SwanseaSwansea City F.C., Ospreys7912
27Ricoh Arena32609CoventryCoventry City F.C., Wasps RFC7629
4Principality Stadium74,500CardiffWales national rugby union team7597
69Fratton Park20224PortsmouthPortsmouth F.C.6586

The top performing stadiums for hashtags are dominated by the north of England, Manchester’s Old Trafford, Liverpool’s Anfield and City’s Etihad all feature. Birmingham is represented by Aston Villa (34,301). Elsewhere, hashtags for stadiums in all major built up areas are generally equal; Glasgow features as Scotland’s number one area, whereas Swansea’s Liberty Stadium (7912) has the majority of social tags within Wales.

 

All data was researched independently by Ticket-Compare.com in January 2017.

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