How Do West Ham United Priority Points Work?

Priority Points are the lifeblood that allows West Ham United fans to attend away matches. The Claret & Blue Army is famous for its turnout, filling their allocation for every away day.

Maybe you’re a West Ham Season Ticket holder scratching your head, trying to work out how to accumulate enough Priority Points to be a regular at away games.

Or perhaps you’re just starting your adventure as a Hammers supporter and want to know how ticketing at West Ham works.

Whatever your reason, we’ll cover every detail in our guide to West Ham Priority Points.

West Ham Tickets

^{No Priority Points Needed!}

What Are West Ham Priority Points?

Simply put, West Ham Priority Points dictate the order of sale for away tickets, and can only be collected by Season Ticket holders.

Where Priority Points go: Added to the Client Reference Number (CRN) used at purchase.
Per-match Priority Point limit: Max 1 Priority Point per match per CRN, even if multiple tickets are bought on that CRN.

For 2025/26, your starting balance is the points that you accumulated in 2024/25. Anything collected before 2024/25 (so 2023/24) doesn’t carry over. Your total this season is 2024/25 carryover along with any points you earn in 2025/26.

How Do You Get Priority Points for West Ham?

You earn Priority Points by attending the following matches as a West Ham season ticket holder:

Away Matches
Home Cup Matches
Away Cup Matches

For every match you attend you earn: 1 Priority Point.

If you renewed your Season Ticket before March 21, 2025 you also earned an additional 3 Priority Points.

This is your own personal total and cannot be transferred to other West Ham United season ticket holders or fans with a West Ham membership (Claret).

How Many Priority Points Do You Need to Buy West Ham Away Tickets?

The number of Priority Points you need to buy tickets for a West Ham away match rises and falls from match to match.

The required total depends on the following factors:
The size of the away ticket allocation
The popularity of the opposition team
West Ham’s on-pitch form
The point in the season in which a match takes place

On that last point, it’s natural that the number of Priority Points required will steadily increase as fans build their Priority Points totals as the season progresses.

Next, we’ll look at how many Priority Points were needed for an away ticket across the 2024/25 season. This will give you a clear indication of the points required for future seasons.

West Ham Priority Points Needed in 2024/25

In 2024/25 the average number of Priority Points needed to qualify for away tickets was 23. In the table below we’ll look at the points needed for each match across the season.

Priority Points Needed for Away Tickets in 2024/25

Date	KO	Opponent	Competition/Matchday (MD)	Away Allocation	Priority Points Threshold
24/08/2024	15:00	Crystal Palace	MD 1	2,687	22
14/09/2024	15:00	Fulham	MD 2	2,701	22
25/09/2024	20:00	Liverpool	EFL Cup	5,819	0
28/09/2024	15:00	Brentford	MD 3	1,725	31
19/10/2024	12:30	Tottenham Hotspur	MD 4	3,038	21
02/11/2024	15:00	Nottingham Forest	MD 5	2,940	22
25/11/2024	20:00	Newcastle United	MD 6	3,204	14
03/12/2024	19:45	Leicester City	MD 7	3,287	15
15/12/2024	14:00	Bournemouth	MD 8	1,307	40
26/12/2024	15:00	Southampton	MD 9	3,008	19
04/01/2025	15:00	Manchester City	MD 10	3,065	17
10/01/2025	20:00	Aston Villa	FA Cup	5,674	2
26/01/2025	16:30	Aston Villa	MD 11	3,006	19
03/02/2025	20:00	Chelsea	MD 12	3,065	23
22/02/2025	15:00	Arsenal	MD 13	3,003	29
15/03/2025	15:00	Everton	MD 14	2,976	26
01/04/2025	19:45	Wolves	MD 15	3,010	21
13/04/2025	14:00	Liverpool	MD 16	3,058	22
26/04/2025	15:00	Brighton & Hove Albion	MD 17	3,001	27
10/05/2025	15:00	Manchester United	MD 18	3,099	20
25/05/2025	16:00	Ipswich Town	MD 19	3,000	30

What do these Priority Points figures tell us? We’ll do some analysis and give you the headlines.

2024/25 West Ham Priority Points Analysis

The Big Driver is Allocation Size

Smaller allocations mean higher cut-offs.
As a simple rule of thumb, every extra 1,000 away tickets lowered the threshold by around 10 to 12 points. So 3,200 seats required 19 points mid-season, while 1,300 seats required between 36 and 41 points depending on matchday.
That’s why Bournemouth (with an allocation of just 1,307 seats) topped out at 40 points, while larger allocations around 3,000 usually had a threshold in the high teens or low 20s.

The Required Total Rises as the Season Progresses

Naturally, there is a gradual rise across the season—this is roughly +0.5 points per matchday, totally independent of allocation.
Let’s interpret that: Even if two games had the same allocation, a Matchday 18 fixture would typically require around 9 points more than a Matchday 1 fixture.
This is all common sense: As supporters attend more games, accumulated totals will rise, so of course thresholds drift upward.

Kick-off Time and Day of Week

Weekend matches tend to require more Priority Points than midweek (evening) games. In this set, midweek evenings clustered in the high-teens, while the classic Saturday 15:00s were more often low-to-mid-20s.
The effect of kick-off time is a little weaker than allocation, but it’s natural that midweek evenings will have lower demand and a lower Priority Points threshold..

Opponents & Outliers

Some Priority Points totals rose above what allocation and the matchday alone would predict (like, Arsenal and Ipswich on the final day), this is all due to demand factors like (rivalry, novelty, form and travel ease).
Others fall below expectations (like the matches against United, City) despite big allocations and attractive opponents. Travel, timing and fixture congestion could all play a part.

Cups Have Much More Availability

The EFL Cup and FA Cup tie with very large allocations (around 5,674) fell to 0 and 2 points respectively.

After the Priority Points-basis sale, there’s another opportunity for other season ticket holders to get tickets, which we’ll cover next.

The 10% Ballot for West Ham Away Tickets

After 90% of an away allocation has been sold to WHUFC season ticket holders according to their Priority Points total, the remaining 10% (so rarely more than 300 seats) will be made available in a ballot draw for all other season ticket holders.

This ballot begins the day after 90% of tickets are sold. You have at least 24 hours to enter, and then a lucky minority will get the chance to buy a ticket from the remaining allocation.

This is a fallback way to get hold of tickets for away games, even if the odds of success are quite low.

How Do West Ham United Priority Points Work? | Frequently Asked Questions

How to Check Your West Ham Priority Points Total?

Sign in to your West Ham Account.
Go to the e-ticketing site.
Click My Account (top right).
Your Priority Points and Club Cash totals will appear in the menu.

What West Ham matches are sold on a Priority Points basis?

Strictly away matches are sold according to how many Priority Points you have accumulated.

How do you get Priority Points for West Ham United?

You can earn Priority Points by buying Premier League tickets for away matches, as well as home and away matches in the cups.

So you earn them by getting tickets for competitive matches not covered by a West Ham season ticket.

How much does a season ticket cost for West Ham United?

The price of a West Ham season ticket ranges from $464 and $2,314. The cheapest season tickets are in the Upper Tier of the Bobby Moore Stand and Sir Trevor Brooking Stand and the most expensive are on the halfway line in the West Stand.

Final Thoughts: How Do West Ham United Priority Points Work?

So that covers everything you need to know about how West Ham United priority points work. We’ve seen how you can earn Priority Points, as well as how the required number of points can change according to the circumstances of a match.

The fact remains that getting away tickets is a closed shop for many Irons supporters. Getting to an away match with the Claret & Blue Army is one of football’s great days out, and is something every fan should experience at least once.

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